Wednesday, June 30, 2010

NASCAR Drivers Campaign for Fan Votes

It's an election year again - a time when campaign ads are broadcast more often than reruns of "Law & Order".

And this week, even your favorite NASCAR drivers are getting in on the beg-for-votes action.

It's all part of the Coke Zero Fan 400, a race-within-a-race that allows fans to help their favorite Coca-Cola Racing Family drivers win by “liking” them on CokeZero.com. As drivers accumulate “votes” online they move up in the race standings.  Fans who vote for the winning driver will earn a chance to receive a free 20-ounce Coke Zero to celebrate the win. In addition, Coke Zero will donate $10,000 to the NASCAR Foundation on behalf of the winner of the online race.

Each member of the Coca-Cola Racing Family competing in the Coke Zero 400 at Daytona on Saturday also will participate in the Fan 400. Fans can begin voting for their favorite drivers on CokeZero.com today. Voting ends following the finish of the Coke Zero 400.

Check out Jeff Burton's campaign ad below. Some guys will promise anything for a vote ...


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